The Tourism Society - People in all the right places

2012 has become synonymous with the Olympics, however continuous business for the rest of the year will be crucial to the industry. 2012 The Olympics Plus…? is an important event that will discuss what is being done to promote inbound and domestic tourism throughout the non-Olympic period of 2012. How important is it to emphasise that most of 2012 is not related to the Olympics? What is being done about it? How should operators, hoteliers, TICs, DMOs, attractions etc position themselves and what can they really expect to happen?

Newly reappointed chairman of VisitBritian Christopher Rodrigues will headline The Tourism Society panel to discuss opportunities for domestic and inbound tourism at the of Best of Britain and Ireland (BoBI) Travel Trade Forum on Thursday 17 March. Emma Pennycard, Albatross Tours, David Thornton, Visit Peak District & Derbyshire, and Jim Walker FTS, Ullswater Steamers completes the panel. The event will be chaired by Eric Robson, BBC regular and ex-chair of Cumbria Tourism.
 
The Tourism Society event takes place at 13.30 Thursday 17 March on the main stage at the Best of Britain and Ireland Travel Trade Forum at the NEC, Birmingham.

If you cannot attend the event but want to hear what was said it will be recorded by the Society’s webinar service. You can logon from £10 for members and £15 for non members. You can either listen in live or download and listen to the event after the show, but must prebook.
 
The Best of Britain and Ireland Travel Trade Forum is free for registered members of the tourism industry.
To register: www.britainandirelandevent.co.uk/trade
For more information about the event: www.tourismsociety.org

-ENDS-

For further information, please contact:
Daniel Moriss-Jeffery Tel: 020 8661 4636 daniel@tourismsociety.org or www.tourismsociety.org

Note to editors:
The Tourism Society (est.1977) is the leading network of professionals in the industry. All sectors are represented: hotels, attractions, destinations, operators, travel companies, writers, academics, students and consultants.

•    Best of Britain & Ireland Travel Trade Forum (BoBI) 2011 takes place at the NEC 16 & 17 March. It is the official travel trade event of the year.
•    BoBI is a strictly trade-only two-day event.
•    BoBI is the centrepiece of British Tourism Week www.britishtourismweek.com
 
•    BoBI is organised by BoB Events in partnership with VisitBritain and in consultation with the BoBI Steering Group.
•    The event has comprehensive industry backing and the support of the national and regional tourist boards.
•    The last two Best of Britain & Ireland events delivered the highest visitor numbers for five years
•    For press registration for BoBI 2011 visit  www.britainandirelandevent.co.uk/press
•    For trade registration for BoBI 2011 visit  www.britainandirelandevent.co.uk/trade
 
For further information:
•    Contact BoBI - Angie Watson - angie@bobevents.co.uk